Thriving in the Post Industrial Era

May 16, 2018

Do you realise that life and business are changing right before your eyes?

Are you fully embracing the change or have you turned a blind eye hoping that they will go away and only be temporary?

Is your job safe?

We saw what the internet brought and while your job may not have become obsolete because of it, many other jobs did. 

What will the growth of artificial intelligence and blockchain technology do to your industry and job? Are you prepared?

What's actually happening is this, the industrial revolution is fading. The 80 year long run that brought ever-increasing productivity (and along with it, well-paying jobs for an ever-expanding middle class) is ending.

People who thought they had a valuable skill or degree have discovered that being an anonymous middleman doesn't guarantee job security.

Individuals who were trained to comply and follow instructions have discovered that the deal is over... and it isn't their fault, because they've always done what they were told.

This isn't fair of course. It's not fair to train for years, to pay your dues, to invest in a house or a career and then suddenly see it fade.

For a while, politicians and organizations promised that things would get back to normal. Those promises aren't enough, though, and it's clear to many that this might be the new normal. In fact, it is the new normal.

There's an idea that somehow, if we just do things with more effort or skill, we can go back to the good ole days and mass markets and mediocre products that pay off for years. It's not an idea, though, it's a myth.

Some people insist that if we focus on "business fundamentals" and get "back to basics," all will return. Not so. The promise that you can get paid really well to do precisely what your boss instructs you to do is now a dream, no longer a reality.

It takes a long time for a generation to come around to significant revolutionary change. The newspaper business, the steel business, law firms, the car business, the record business, even computers... one by one, our industries are being turned upside down, and so quickly that it requires us to change faster than we'd like.

The sooner we realize that the world has changed, the sooner we can accept it and make something of what we've got.

The opportunity is here

At the same time that our economic engines are faltering, something else is happening. Like all revolutions, it happens in fits and starts, without perfection, but it's clearly happening.

The mass market is being replaced by multiple micro markets and the long tail of choice.

Google is connecting buyers and sellers over vaster distances, more efficiently and more cheaply than ever before. 

The exchange of information creates ever more value, while commodity products are ever cheaper. It takes fewer employees to generate more value, make more noise and impact more people.

Most of all is this: every individual, self-employed or with a boss, is now more in charge of her destiny than ever before. 

Right before your eyes, a fundamentally different economy, with different players and different ways to add value is being built. What used to be an essential asset (for a person or for a company) is worth far less, while new attributes are both scarce and valuable.

Are there dislocations? There's no doubt about it. Pain and uncertainty and risk, for sure.

The opportunity, though, is the biggest of our generation (or the last one, for that matter). The opportunity is there for anyone (with or without a job) smart enough to take it--to develop a best in class skill, to tell a story, to spread the word, to be in demand, to satisfy real needs, to run from the mediocre middle and to change everything.

Like all revolutions, this is an opportunity, not a solution, not a guarantee. It's an opportunity to poke and experiment and fail and discover dead ends on the way to making a difference. The old economy offered a guarantee--time plus education plus obedience = stability. The new one, not so much. The new one offers a chance for you to take a chance and make an impact. 

There's a spot for you (and your boss if you push) if you realize you're capable of making a difference. Or you could be frustrated. Up to you.

The idea of Go For 10 is that our best life is lived when we are able to build a business that creates Impact in the world, that leaves a Legacy brand product or service and operate from a higher level of consciousness.

Check out our current programs at www.igofor10.com

 

About Shane Ram

Shane Ram is the CEO of STEP HR Consulting, Founder of Scientific Happiness, Property Investor, Founder of Don’t Settle for 7 – Go For 10, executive coach, author and a sought after global keynote speaker. Shane works with CEOs, corporations, 6-7 Figure business owners and entrepreneurs to increase revenue, grow their businesses and live more fulfilling lives.

Shane works with CEOs, executives, corporations and entrepreneurs to grow their business and their lives. His strikingly effective coaching process shows individuals and corporate teams how to create the personal lives they want while becoming a megastar at work. To book a time to speak with Shane go to https://meetme.so/shaneram. To book Shane for events and seminars go to www.shaneram.com or www.stepadvisors.net, call 1-868-351-5000 or email at [email protected]